✨ Beyond the Basics: My Other Professional Adventures

📝 RESUMES:  Resumes organized by function

Pure Jeevan

2007 to 2011

Thoughts on this experience: Read my Building a Valuable Email List: You Must Train Your Audience That They Are, In Fact, Customers.

Partner in a Holistic Wellness Information and Services Company. Pure Jeevan was launched by my wife in 2007 to serve the natural health and raw/living foods community. Together, we wrote articles, produced videos, and inspired people about raw foods, health, and nutrition. We also provided nutritional counseling, held events and talks, and offered health-related services such as live blood education. We had 10,000+ readers, with whom we were in contact regularly. Highlights included:

• The Pure Jeevan web site (featuring 900+ articles on raw foods, health, and related content)
• The All Raw Directory (a community-run site featuring thousands of links to raw resources)
• HolisticHealth.Me (a membership web site offering a 52-week holistic wellness program)

Some published articles from this era:

• Nurturing versus Conquering: Organic Farming as a Relationship with the Land -- An Interview with Myra Goodman, Cofounder of Earthbound Farm Organics, 2009.
• The Colorado Organic Scene: An Interview with Andy Grant of Grant Family Organic Farms, 2009.
• Other Pure Jeevan-era interviews (myself or my wife, Wendi, interviewing others / others interviewing us).

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Freelance Writer, Editor, Publications

Mid-1990s - 2010

Freelance / Contract-Based Writer, editor, publisher, marketer, web designer, PR consultant, programmer, project manager. Billings, in addition to full-time positions listed above, averaged $10-30k annually.

Since so much of my corporate career focused on proprietary writing, I cannot publicly share samples of many such materials. However, I'm glad to have published numerous publicly available articles. Here are some from this era:

• "St. Louis Law Firm Managers Assess Regional Dynamics." Lead story in Of Counsel, February 1997. (Of Counsel is one of the more prestigious national publications on law firm management.)
• "The Year 2000 Glitch: A Law Firm Business Problem and a Practice Development Opportunity." Feature article in Of Counsel, April 1997.
• "Law Firms Stress Dialogue As Key to Success Working with Headhunters." Feature article in Of Counsel, May 1997. (One managing partner interviewed was reportedly so impressed with this piece, he carried it around and handed it out to legal recruiters.)
• "Local Law Firms Happy Participants in Ongoing Regional Boom." Feature article in Of Counsel, September 1997.

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Prentice Hall

1993 to 1996

Thoughts on this experience: Check out What I Learned at Prentice Hall / Simon & Schuster, and Why I Left

Production Editor for a Global Information Services and Publishing Company. Prentice Hall Law & Business was based in Washington, D.C. when I began in 1993. The publisher was part of Simon & Schuster and, in turn, part of Paramount Communications, Inc. The unit sold in 1995 to Aspen Publishers, Inc., part of the Dutch publishing company, Wolters Kluwer. Highlights:

• Handled editing and layout for legal journals such as The Computer Lawyer, Inside Litigation, SEC Insights, Commercial Contracts, The Investment Lawyer, ERISA Litigation Reporter, and more, ensuring compliance with design and style guides (e.g., Chicago Manual of Style, AP Style Guide).
• Wrote various small columns and some feature articles for Of Counsel, a journal on law firm management.
• Prentice Hall Law & Business was part of Simon & Schuster / Paramount Communications, and later sold to Aspen Publishers (part of the global publishing company, Wolters Kluwer). Full-time '93-'95, then continued as a contractor until '02 out of the New York office.

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The Cambridge Institute

1992 to 1993

Editor for a Continuing Legal Education (CLE) Provider. The Cambridge Institute was based in Vienna, VA, just outside of Washington, D.C.

• Designed, produced, and edited marketing brochures for CLE seminars across the U.S.

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